Project: Area Agency on Aging Annual TV Spot Campaign
Made by: Melina Perez
Script by: Jim Hausfeld
Art Directed by: Jim Hausfeld & Jason Hart
Tools used: Adobe After Effects & Adobe Illustrator
Area Agency reached out to us to work on their new annual campaign. At first, we pitched the story of a child's love for their Grandmother. Eventually, Jim stopped over at their offices to talk to some of the employees. He recorded his interview with a few and compiled the audio and script for me to storyboard.